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Discover the difference of using social media with a purpose versus simply using it to have a presence!  Our host, Deb Schaffer will provide specific tools and steps you can take to prove valuable ROI for your credit union. Moreover, she will share the well-kept secrets you need to develop an effective digital and social media strategy which will increase your credit union’s brand awareness, grow a valuable fan base, and generate a generous revenue stream.  

Key Take Aways: 

  • Social Media Tools with a Purpose
  • Identifying the Trends
  • Best Practices for ROI
  • Strategies to Increase Brand Awareness

Meet the presenter: 

Deb Schaffer, CCUFC

Director of Business Development, Chatter Yak!

With more than 17 years experience in the credit union industry, Deb Schaffer serves clients of Chatter Yak in her role as Director of Business Development and Client Management.  Deb’s passion for credit unions and her experience in social media, marketing, business development, community outreach, financial literacy, Gen Y Outreach, SEGs, member service, and lending enables her to coach our clients in most facets of their day-to-day operations.  Deb is also the host of Social Media Chats ™, a live webinar series dedicated to keeping credit unions up to date in the ever-changing world of social media.


Registration Investment: $195 for League Member
You must be a member of your state league to attend this presentation.
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Webinar to participate in: eTrain: Using Social Media with a Purpose with Strategies that Work
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