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It’s time to tackle experience strategically and get it right. Experience initiatives require creativity, commitment and change. Structuring these initiatives, managing them and measuring their impact and their effects on the bottom line are critical elements of experience initiatives. Welcome to member experience management! In Member Experience—Consumer-Centric Strategic Advantage, Matt Purvis will explain why and how this stage of economic development is tailor-made for credit union success.

You’ll understand:

  • Competitive forces that have changed the nature of competition in retail financial services
  • Generational dynamics that make experience initiatives critical to credit union growth
  • The essential role of new Human Resource management tools in successful experience initiatives
  • Impact of successful experience initiatives on the bottom line
  • The unique power differentiated experiences bring to “the credit union story”

  • CEO
  • Board of Directors
  • Supervisory Committee
  • Senior Management
Registration Investment: $195 for League Member
You must be a member of your state league to attend this presentation.
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Webinar to participate in: Member Experience - Consumer-Centric Strategic Advantage
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