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After attending Understanding Keyword Marketing, attendees will understand and be able to take away the following action items:
- Measure and track the keywords your site visitors are using to find the credit union’s website
- Build automated and complex reports in Google Analytics to understand the credit union’s website traffic
- Continually optimize the credit union website for organic search results
- Plan and execute a keyword marketing plan for paid advertising programs
- Understand the difference of targeting keywords in paid advertising programs
- Track, analyze and refine paid advertising keywords to gain the most ROI from your digital advertising
- Business Development
$200 for League Member
|You must be a member of your state league to attend this presentation.